Coaching is gaining popularity in business because it is one of the most cost effective ways of making people, and organisations more effective. It demonstrates the commitment of the business to their people and avoids costly recruitment and retraining.
It is growing popular generally because people now expect to be able to do more, and to fulfil their dreams and goals, mental, emotional, financial and spiritual. A coach helps people to do that. A coach is someone committed to your advancement and well-being.